What Is Social Media Marketing?

You must read this article to know how big a deal is social media and the enormous benefits of social media marketing.

Social media is information content created by people using highly accessible and scalable publishing technologies that is intended to facilitate communications, influence and interaction with peers and with public audiences. This is typically done via the Internet and mobile communications networks. Today this practice is being enjoyed by executives and professionals for brand exposure and marketing.

Do you make these mistakes to market your brand or services?

Use Yellow page ads that cost thousands of dollars, yet bring in little new business?
Spend money on direct mailers that also have limited results.
How about money spent on print advertising. How effective is it?
Are you spending lots of money optimizing your website but still have little traffic.
Spend money on Pay Per Click Advertising Campaigns, with limited results.

Can you improve your business if you know:

What is being said about you.
What your customers think about your product or service.
What your customers really want.
What your competitors are doing.
How to stay up to date with the latest trends and developments.
How to make your business more profitable.

Nothing provides a better return on investment than having a network of people raving about you and it doesn't matter what product or service you sell. So let's have a look onto the benefits of social media viral marketing.

The value of Marketing through Social Media Channels

Social media marketing is the process of promoting your site or business through social media channels and it is a powerful strategy that will get you links, attention and massive amounts of traffic. Social media marketing is an engagement with online communities to generate exposure, opportunity and sales. The number-one advantage is generating exposure for the business, followed by increasing traffic and building new business partnerships. It is a powerful strategy that will get you links, attention and massive amounts of traffic.

What are the benefits?

It's natural. No doubt you get natural links, your website is exposed to a large number of people. This differs from paid advertising which has overt commercial overtones.

It's defensible. Social communities can be a great source of web traffic on top of any traffic you are already receiving from search engines. While you can't easily increase your search engine traffic, social media traffic can be very easily controlled through strategic marketing.

It's low-cost/high returns. Costs are limited to only time and perhaps the expenses involved in hiring a freelance programmer/designer. The benefits will often exceed the cost. It would take you thousands of dollars to buy many links; social media has the ability to give you that for free.

It complements other efforts. Social media optimization and marketing is usually community-specific. It doesn't interfere with any other methods of getting traffic to your website. It can and will fit perfectly with an advertising campaign targeting other websites or search engines.

There is no other low-cost promotional method out there that will easily give you large numbers of visitors, some of whom may come back to your website again and again. If you are selling products/services or just publishing content for ad revenue, social media marketing is a potent method that will make your site profitable over time.

About the author: Socialfactory - So this is the high time to consider the importance of this emerging trend of social media applications . If you really want to get benefits from this massive channel look nowhere than http://www.inkatechnology.co.uk

Source:http://www.articlesbase.com/smo-articles/what-is-social-media-marketing-841087.html

If you fall into any one of the following categories, like:

the ones who don't know much or anything about social media,
the ones who are interested but don't know how to use it and
those who don't believe in the value that a social media strategy can bring to any site or business

http://blacksky.co.nz/what_is_social_media_marketing.html

BlackSky offers professional and top quality products and services for very low prices. We understand that you, as small business owner are very careful when investing your money. That’s why we believe you should not spend thousands of dollars on a website when you can get one for a fraction of that price with us…find out more

Social Media is listed The Number 1 online activity in the world today! So why does this matter to you…Simple, you must become part of this now, as no doubt most of your customers are already there.

BlackSky can establish your presence on the main social networks that will provide the most benefit to your business. Options include Facebook, Google+, YouTube, Twitter, Pinterest, and FourSquare…find out more

Despite the great notoriety of online marketing nowadays, traditional marketing methods still have a high success rate and are proven.

With traditional marketing, anyone with a newspaper, mail service, television or radio can learn about your business or service, therefore bringing your product and service directly to potential customers.

We at BlackSky believe, that when Traditional Marketing is combined with Digital Marketing it will raise campaign response rates significantly…find out more

Email marketing is among the most cost-effective marketing tactics available to promote your business. Research shows that 71% of people check their email as the first online activity of their day and 47% as their last. It is very convenient for both parties and offer great variety of designs and customisation. With an Email Campaign you can: Increase traffic to your website; Keep customer in the loop with news about your services and products; It’s generally more affordable than other types of campaigns; It’s fast to set-up & build and fostering relationships…find out more